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How to Survive as a Freelancer

10/20/2024

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CREDIT: Amanda Moore
Working as a freelancer - especially with tiny human dependents - can offer a lot of flexibility but presents many challenges including; finding new work, programming workload, actually getting paid and earning a regular income. Here are some tips to keep you safe and sane:

  • Work out a personal budget. Work out how much your life costs at a minimum. You can use various apps to track your spending, a spreadsheet or simply pen and the back of an envelope.
  • Set a sensible freelance day rate. That rate needs to take into account how much you want to get paid which could be based on your last PAYE salary. Remember to include holiday, reasonable sick time, pension contributions, purchase or hire of any equipment and software and accounting.
  • Work out how many days you need to work to fund your life and set a target.
  • Remember that you may not make a regular monthly income and your income may be more seasonal depending on what you do. This is why a monthly spending budget is important.
  • Use a calendar to track time you’ve spent working. Colour code different projects or clients which will help with invoicing.
  • Use online accounting software such as Quickbooks, or any other provider, to help you record payments, business expenses and mileage to complete tax returns.
  • Make sure to include all expenses. Some of your personal expenses such as your phone and internet can often be split if you are also using them for your business. HMRC also allow an extra expense allowance per month if you work from home.
  • Have an emergency fund. As a parent, I feel safer having a one year emergency fund, a year of basic expenses.
  • Set up a personal pension fund. I’ve consolidated my previous PAYE pensions into one provider with low fees on a tracker product which allows me to select my risk level. You can keep paying into this. I also use a stocks and share ISA which has more flexibility in terms of when you want to take your money later, but it may not be the most tax efficient compared to pension funds.
  • Put your income tax aside in a separate account. Your accounting software will help to keep a running estimate of how much tax you will need to pay. HMRC also ask you to pay a proportion 'on account' towards next year's tax.
  • Keep a good network of contacts. These can include previous PAYE jobs. One of the easiest ways to start freelancing is to ask previous employers if you can do freelance work for them. You can also have a more regular income doing this as it will be regular work.
  • With visual work, have it photographed properly.
  • Keep competition submissions and ask for feedback on those you didn’t win.
  • Find company if you need it. You could share a studio space or go to a co-working space just one day per week. You could even set up monthly design reviews with other freelancers so that you can give and get feedback.

Realise that your work is valuable and it takes very little to impress people. Just turn up on time and do what you said you’d do.
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Architecture Competitions: Is it Worth it?

10/8/2024

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When working at a large architecture practice, I remember going to an interview where we were shortlisted for a student services building project and I offered to collect the competition submission my practice had entered, and not won, for a another project within the university.​

I entered the room to collect our physical model and saw that there were dozens of models waiting to be collected. Each one was beautifully made, crafted from wood veneers and etched metal shims. Some had lights within them and model trees. These sat alongside rolls of drawings with well-worked out plans, elevations and hand-sketched views. Each set of information was good enough to at least be submitted for a pre-planning application.
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CREDIT. Amanda Moore
And all of this work had been completed for free.

There was no shortlisting process, a winner was selected based on the information submitted and fee proposal. The cost of our submission likely ran into several thousand pounds for the practice in staff fees.

This process differs vastly from the majority of art competitions I enter. Usually what’s required is a written response to the brief including an idea of how the artist will approach the brief, along with images of relevant work and a CV. From there at least three artists are normally shortlisted and paid a fee to do a more detailed proposal and attend an interview, a final artist then being selected. The shortlisting phase often includes a workshop where more information is given and there is an opportunity to ask questions.

This seems a fairer process, paying artists for their time to come up with a submission. If the ideas are used at least in part by the client, at least the artist has been paid for their time. And surely the client gets a better deal as they get 3 sets of worked up ideas over many multiple stabs in the dark regarding what the client is looking for? The client also gets to meet the shortlisted artists and get a sense of what they will be like to work with.

I recently completed a submission for a community centre, producing a plan and 3d views on the back of a very brief brief which listed the spaces required. Months later we were informed that we hadn’t won the project and were given a score out of 100, a very low score. This was based on many aspects regarding form and views out. The selected architect looked to be less of a design-led practice, suggesting that the project was won on fees which may or may not offer best value for the client.

It seems likely that if we had won the project and were appointed, we could have discussed all aspects of the brief with the client and worked from initial sketches through to more worked up designs, rather than submitting developed designs for a competition without much of a detailed brief.

Not all art competitions are the same and many simply select a winner from multiple entries. However, I’ve not yet worked on any architecture competition which has gone through a paid shortlisting phase. Surely a client should be able to shortlist or select an architect based on their fee rates and portfolio of previous work.

Unfortunately, architects have no choice but to be compliant and tender for these competitions as others are willing to do it. However, a good idea may be to publish the submissions at least to prevent ideas being used if they are actually appointed.
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Art Commissioned Outside of the Arts Sector

10/6/2024

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River Droplet Installation on Closing Night: CREDIT: Jayne Jackson Photography
Public artwork is usually commissioned and exhibited in non-arts spaces; town centre spaces, estate gardens, hospitals, commercial buildings, new housing estates, etc. This differs from art exhibited in galleries which may already exist and it is meant to be site-specific.

I have applied for many temporary public art commissions within the arts sector, commissions with briefs written by arts organisations. These commissions have often been designed to frame a piece of public space which will then be activated with other events such as temporary sculpture, performances and music. The ‘River Droplet’ commission I completed in September 2024 was in collaboration with Lorna Rees/Gobbledegook Theatre and was commissioned by Dorset National Landscape.

There have been some interesting advantages in being commissioned by a landscape organisation rather than a body within the arts sector.

‘River Droplet’ was the pilot for Dorset National Landscape’s ‘Sitting Spaces’. The aim of ‘Sitting Spaces’ is to connect people to the local geology of a place and the landscape along with historic food production in that landscape and increase dwell time. We chose to focus on the River Frome which is a chalk stream running through Dorset and provides the perfect conditions for diverted water to be used to grow watercress. Dorset is one of the world’s largest producers of watercress. We suspended 600 bottles of water from the River Frome in a droplet formation from a temporary scaffold. The work was installed in Frampton, Dorset, on their Millenium Green and the structure became a room which hosted a range of events and music.

The project was not dissimilar in form to ‘Art Vaults’ shown in Canute’s Palace, Southampton in 2018, commissioned by A Space Arts. This involved hanging 1,000 bottles of water from the Solent which related to the fact that the Old Town in Southampton is reclaimed land, once flooded by the sea. The space then hosted a month of events including live bands and temporary sculpture and performance, many related to water or seafaring.
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ArtVaults 2018, rope installation and workshop under the exhibit. CREDIT: Amanda Moore
The main comparison between the Dorset project and the Southampton project was the key outcomes. Dorset National Landscape were aiming to highlight ‘specialness’ of the area and to attract new visitors to the Food Trail, a cycle route which runs past the location. The project was not designed specifically for arts visitors, those who are already interested in the arts. It was installed in an unexpected location, not close to an arts organisation, and did not have an invitee mailing list from an arts organisation. Although this meant a smaller attendance, partly due to the rural location, the advantage here was that the project attracted an audience organically over the month, from local people within the village, to cycle trail riders and those hearing about it by word of mouth. The positive feedback about the project was hard-earned and developed over time, often coming from those who were initially sceptical about art. The audience later included those with a special interest in the history of the river including farmers and geologists. That's not to say that art organisations aren't aiming to attract a diverse audience.

The installation itself was extremely site-specific as the water displayed above peoples’ heads was taken from the adjacent river which is sunken down in the site, thereby showcasing it. The chalky river sediment could be seen in the bottles. The events and music put together by Gobbledegook were also incredibly site-specific and stepped outside of the art world into the world of scientists and geologists. Songs were written which could be played via QR codes in the space. The first of these was a folk song about watercress production in the chalky stream. Later, additional versions were produced which sampled the voices of local watercress growers, local residents and recordings of the river. People smiled when they heard a recording of their voice worked into the tracks when they were played via mini-rig speakers. Lorna had recorded people talking about tasting watercress and had interviewed specialists including the director of a local watercress company.
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People tasting watercress and being recorded inside 'River Droplet'. CREDIT: Jayne Jackson Photography
Every Tuesday night we hosted ‘Glow-ming’ events which celebrated sunset and highlighted how much shorter the day became throughout the month. These events included a talk by geologist Dr Anjana Khatwa one evening, storyteller Martin Maudsley another and expert nutritionist Dr Sumanto Halder on another. The attendees all talked about a very specific aspect of the location which gave more variation to the project outside of the arts, but did rely on the visual spectacle of the chandelier of water droplets in the background to elevate the talks somewhat.
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Talk with Dr Sumanto Halder. CREDIT: Amanda Moore
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Bookmark hand-outs I created relating to different aspects of the installation during the month, commemorating the different talks.
The closing event included new songs developed through the month being performed and also a fire juggling act which lit up the droplets of water with a golden glow. The performer even sourced a white outfit to represent the chalk. Throughout the events, Lorna had produced costumes including overalls for us to wear with elements about the work and local geology embroidered onto them and a chalk head piece for her to wear one evening. People became more and more engaged and were encouraged to sing or to light candles in the space. The project aimed more and more to deepen people's understanding of the location rather than become of showcase of artist's work.
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Fire juggling on closing night. CREDIT: Jayne Jackson Photography
Another interesting aspect of all of this was that the installation became a project which evolved over the course of the month. More and more audio recordings taken were worked into the songs written for the installation. Artworks were made in the space including photographs of it lit in different ways. Events had been partly programmed at the start but also developed and changed in response to what had worked well. Even times shifted for Glow-mings due to changing sunsets and a celebration of the Harvest Moon was included with costumes and props when we realised that it was occurring whilst the installation was open.

The legacy of the project is that more Sitting Spaces may be commissioned and ‘River Droplet’ is well documented and will be included in the village archives. Deeper legacy includes greater appreciation of the local landscape by residents and visitors and memories of the spectacles seen and songs played. We jotted down reactions and comments by visitors throughout the month which form part of the documentation of the project.

Working on a commission with a landscape organisation over an arts organisation meant attracting a wider audience than an arts audience and improving perceptions about the worth of art and what it is for. The project also included collaborators outside of the art world who in turn brought their own wider audience. The project also had the freedom to develop over time and respond changes in the site and audience feedback, it treated the audience as participants over an audience being performed to.
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Dorset National Landscape attended all events as hosts, providing a welcome to visitors and tying the project back to its purpose. CREDIT: Jayne Jackson Photography
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    What am I doing here? I'm collecting sea water to fill 1,000 bottles and hang them from a scaffold inside an old ruin. Why? Why not?

    I often tell people that working as a creative is fun, scary fun. People also generally assume that you can't be making a proper living as an artist. I started this blog as I hope to bring a range of perspectives to other creatives including;

    personal experiences studying/ working in art+architecture

    finding inspiration to 'create' 

    using your creativity in other areas of your life/home/style

    money, making a (great) living
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    sustainability, the responsibility of bringing new things into the world

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